Unmatched insights into your materials' performance
ColorBase Insights integrates our digital and analog services into a single resource, enabling you to measure, analyze, and visualize your materials' impact both in the printer and the users they reach.
Unmatched insights into material performance
Your dashboards are ready and waiting
Every HP Latex Certification your materials have ever received is now a treasure trove of performance data ready for you to explore. Here's what it looks like:
1. Select a material from the table on the left
We have aggregated the performance metrics across all the HP Latex certification tests into a single score for each of the three major testing categories: Image Quality, Image Resistance, and Material Printer Interaction.
2. Compare it to the competition
The selected material's scores are plotted in the form of the green triangle on the diagram to the left. The average scores of all other Certified materials of the same material type have been plotted in the purple triangle. The difference between these triangles represent the materials' competitive edge - or its shortcomings.
3. Explore your portfolio with a bird's eye view
The red and green columns - known as the 'Delta Columns' in the left hand table do not list the materials' score, but rather the difference between the materials' scores and the average of all other certified materials of the same type. This allows you to scroll through the table and quickly identify which materials stand out and which lag behind.
Ready to see your dashboards in action?
One subscription, so many insights
Here are the different dashboards and tools included in a ColorBase Insights subscription:
HP Latex Performance Dashboard
This flagship dashboard, featured above, allows you to dive deep into the performance data for the HP Latex certified materials you already have in your portfolio. Vizualize your products' competitive edge, and get direct insight into how they stack up against the competition.
Profile Download Analytics Dashboard
Pinpoint who is using your profiles where, when and with what print workflow. Understand your end users like never before! The Profile Download Analytics Dashboard allows you to explore the metadata generated each and every time a ColorBase user downloads one of your materials' printer profiles using ColorBase Profile Search, the ColorBase Printing Hubs, or any of the other branded profile download clients in our ecosystem such as the Roland Profile Center.
ColorBase Labs
ColorBase Labs is the ‘ColorBase Expert Center in an app.’ It guides you through standardized testing procedures and automatically structures your data for analysis. Additionally, you can use its flexible form builder to digitize your existing business processes and testing workflows.
BONUS: Color Management Training Videos
Included in your ColorBase subscription is full access to our Color Management Training video series. Whether you are refreshing your knowledge or diving into the topic for the first time, these short and approachable videos are the perfect place to start.
BONUS: ColorBase Expert Center Dashboard
Included in your ColorBase subscription is access to the ColorBase Expert Center Dashboard, which allows you to monitor your ongoing and completed profiling, testing, and certifications work at the ColorBase Expert Center.
Simple to use, and mighty when mastered
STEP 1:
Dive into your existing data
The HP Latex Performance Dashboard aggregates all of the testing we perform as part of HP Latex Certifications to establish objective performance metrics for your materials, and plots them against the average scores of all other Certified materials of the same material type.
STEP 2:
Connect directly to end users
Use the included ColorBase Printing Hub to host rich digital content alongside your own branded profile download tool. Drive traffic here to connect your customers to the printer profiles we host for your materials, and enable our audience to discover the content you share.
STEP 3:
Measure Market Impact
Use the included ColorBase Printing Hub to host rich digital content alongside your own branded profile download tool. Drive traffic here to connect your customers to the printer profiles we host for your materials, and enable our audience to discover the content you share.
STEP 4:
Digitize your everyday processes and unlock the insights within
Use our digital testing companion, ColorBase Labs, to streamline and standardize your existing test procedures, or leverage our expertise and perform the pre-packaged test suites we have already set up.
STEP 5:
Generate more performance data and printer profiles
Quickly and easily start a HP Latex Certification job at the ColorBase Expert Center to add more data to your HP Latex Performance Dashboard. Or, order more printer profiles to host on your Printing Hub, and analyze the download data on the Profile Download Analytics Dashboard.
...and return to Step 1 to dive into your new data!
Ready to see your Insights in action?
Let's book a tour today.
Ready to see your Insights in action? Let's book a tour today.
ColorBase Insights Product Tour
30 min
We'll walk you through the ColorBase Insights environment and get you familiar with its functionality. Book a short meeting today and see what's possible!