Blog Post
How To Create Named Spot Colors in Adobe (and Your RIP)
Before learning how to create named spot colors, it’s important to understand what they are and how they are used. Just a few weeks ago, my business partner Jim Raffel and I presented “How Important Is Brand Color?” at the ISA International Sign Expo in Las Vegas. Many print facilities are tasked with achieving accurate…
Read MoreEye on Display – the New Name for Display News
This post contains sponsored content. When I first entered the wide format print industry as a young PR person back in the mid-90s, we were spoiled for choice for publications. There were no less than 7 (seven) monthly magazines focusing on sign-making and many more covering printing and graphics reproduction. Fast forward nearly 30 years,…
Read MoreStorro – The Best File Sharing Platform for the Printing Industry
Whether you’re working with countless small files or extremely large single items, Storro makes it easy for you and your clients to share and receive files from anywhere in the world. Storro is a cloud-based file sharing platform, designed and developed for high grade security and performance. Storro gives secure access to all your files…
Read MoreThe What, Why and Where of ColorBase ICC Profiles
If you’re a print shop owner, print enthusiast, or print operator in the sign and graphics industry, you understand the significance of delivering high-quality prints to your customers. The use of an ICC profile is crucial in ensuring the quality of your prints. In this blog post, we will delve into the details of an…
Read MoreAn Eye on… Fujifilm Wide Format
I recently visited the worldwide headquarters of Fujifilm’s Wide Format and Speciality Ink divisions in Broadstairs. Despite working in this industry for 26 years, Fujifilm was a company I didn’t know much about, and I wanted to put that right. What I got was a masterclass in running a modern and efficient manufacturing and distribution…
Read MoreKeeping It Neutral: Creating the Ideal Workspace to View Color
How we view and assess color is important throughout a color management strategy. While we can’t solely trust our eyes alone, there are steps we can take that make it easier and better for our eyes to see color. The Problem with Our Eyes Human eyes are frail. They become less effective with age. We…
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